Survivalists maintain their group identity by using specialized terminology not generally understood outside their circles. They often use military acronyms such as OPSEC and SOP, as well as terminology common among adherents to gun culture or the peak oil scenario. They also use terms that are unique to their own survivalist groups; common acronyms include:
Based on this crude but honest assessment of the general public's affinity for the common bicarbonate, you'd be surprised by how much survivalists are into it (#2 on the list of "things for preppers to hoard"). They must expect some pretty serious hankerings for tasty leavened baked goods, or they have extensive phobias about the funkiness of their nuke survival backup plans.
Say you're at work and a terrorist attack occurs. Roads are closed to any and all traffic but you only want to get home - even if that means walking. You may not want to grab your full on family pack in the car or you may not even be able to get to it. But you just want a light kit to get you through. How far is it to get home from wherever you may be? This get home kit should provide for 1-3 nights of traveling on foot till you make it home.