When you’re cold and wet and in desperate need of warming up you need a dependable way to get a fire started. The Gerber Bear Grylls firestarter is simplicity itself with one end providing a ferro rod to create a spark and the other a metal striker. There’s a lanyard running through both ends so you don’t lose track of anything and a powerful emergency whistle on that same lanyard that will allow you to signal for help. The whole thing tucks away neatly into a waterproof storage unit that measures a modest 4 ¾” in length. Mastery of fire is what separates us from wildlife. This piece of fire-related survival gear can ensure you walk out of the woods at the end of your ordeal.
A supply of nonperishable food and water are a core necessity for every survival kit. Amazon.com offers several varieties of survival kits with emergency food for different situations. For the boat, car, or RV, high caloric density food bars are a compact and affordable way to stay safe. You’ll also find dehydrated meals in large quantities prepackaged compact bins for convenient storage. Waterproof survival kits are perfect for the basement, and contain up to three months of food for four adults.
Bossy, know-it-all, and super preppers are dangerous to everyone that is part of a group of people trying to help each other survive. Too often preppers tend to undervalue someone who may not fit the mold they are trying to fill. They discount someone not physically as capable without realizing wisdom and common sense gathered over a lifetime can often outweigh and/or supplement their own preps. Often long-term survival requires skills that are quiet, less visible, and more subtle but will keep you comfortable longer. The end goal is re-establishing normalcy in society.
The wise outdoorsman always has a multitool with his survival gear just in case. They’re light, affordable, and in the case of the Leatherman OHT they’ll put the venerable Swiss Army Knife to shame. The OHT features needlenose pliers, spring action wire cutters, a high carbon blade, a serrated edge, a can opener, Phillips screwdriver, bottle opener and myriad other attachments.
In both his book Rawles on Retreats and Relocation and in his survivalist novel, Patriots: A Novel of Survival in the Coming Collapse, Rawles describes in great detail retreat groups "upgrading" brick or other masonry houses with steel reinforced window shutters and doors, excavating anti-vehicular ditches, installing warded gate locks, constructing concertina wire obstacles and fougasses, and setting up listening post/observation posts (LP/OPs.) Rawles is a proponent of including a mantrap foyer at survival retreats, an architectural element that he calls a "crushroom".
Hate to break it to you, but your dog probably has a better chance of making it through a total societal collapse than you do. A quick Internet search of "dog survives" lists everything from drowning to being shot, from bear attacks to war -- whereas the closest you've ever come to "surviving disaster" is getting your wisdom teeth pulled, and even then it was only with the help of a cadre of trained medical professionals and a carton of the strongest painkillers on Earth.
Some evangelical Christians hold to an interpretation of Bible prophecy known as the post-tribulation rapture, in which the world will have to go through a seven-year period of war and global dictatorship known as the "Great Tribulation". Jim McKeever helped popularize survival preparations among this branch of evangelical Christians with his 1978 book Christians Will Go Through the Tribulation, and How To Prepare For It.
And, of course, people aren't going to stop wanting to get drunk just because they can't pop over to the corner bodega for a six pack whenever the urge strikes. Portability and long shelf-life make liquor of all types a valuable trade good -- people will kill to get a taste of the delicious bottom-shelf leftovers from your local dive bar when their only other option is the equivalent of prison wine.
Other small kits are wearable and built into everyday carry survival bracelets or belts. Most often these are paracord bracelets with tools woven inside. Several tools such as firestarter, buckles, whistles and compass are on the exterior of the gear and smaller tools are woven inside the jewelry or belt and only accessible by taking the bracelet apart.
This group stresses being able to stay alive for indefinite periods in life-threatening wilderness scenarios, including plane crashes, shipwrecks, and being lost in the woods. Concerns are: thirst, hunger, climate, terrain, health, stress, and fear. The rule of 3 is often emphasized as common practice for wilderness survival. The rule states that a human can survive: 3 minutes without air, 3 hours without shelter, 3 days without water, 3 weeks without food. 
Radio transceiver, standard VHF marine when operating near inland shore, 121.5 MHz AM VHF guard channel capable aircraft band transceiver to contact rescuers and high overflying commercial and military aircraft visible by contrails, an optional amateur radio if a licensed radio amateur, (see Ham Radio) or an AM/FM/Weather/Shortwave radio receiver to receive precise time for celestial navigation as well as weather information
GPS is great but what happens when your battery dies, and you don’t have a portable battery handy? The compass is the one piece of survival gear that will never let you down. Sure, it can’t tell you if there’s a town nearby but it can prevent you from wandering aimlessly in circles. The Eyesky compass is designed specifically to help extricate you from emergency situations. It features conversion charts to measure distances, a rotating bezel ring to determine your heading and adjustable sight lines to plot your course. It’s also built to last. It will take you all of an afternoon to learn how to use the Eyesky compass and it may turn out to be the most valuable afternoon you ever spent.