The Modern Lifestyle Prepper is another one to avoid. It’s not just a game of stock up enough to maintain creature comforts until normalcy is restored. A genuine situation will require the skills and abilities survive with what is available. Can you build a shelter, how long will it take, can you make fire, do you have basic medical knowledge, can you actually trap an animal, can you walk into the woods right now and get dinner?
Radio transceiver, standard VHF marine when operating near inland shore, 121.5 MHz AM VHF guard channel capable aircraft band transceiver to contact rescuers and high overflying commercial and military aircraft visible by contrails, an optional amateur radio if a licensed radio amateur, (see Ham Radio) or an AM/FM/Weather/Shortwave radio receiver to receive precise time for celestial navigation as well as weather information
Hate to break it to you, but your dog probably has a better chance of making it through a total societal collapse than you do. A quick Internet search of "dog survives" lists everything from drowning to being shot, from bear attacks to war -- whereas the closest you've ever come to "surviving disaster" is getting your wisdom teeth pulled, and even then it was only with the help of a cadre of trained medical professionals and a carton of the strongest painkillers on Earth.
Sometimes there just isn’t the material available to create an emergency shelter. In that case if you have the Survival Shack Emergency Survival Tent in your survival pack you’re ready. With all the heat retention ability of the Mylar emergency blanket and the ability to provide real shelter in just minutes the Survival Shack Emergency Tent is genuine survival gear.
And, of course, people aren't going to stop wanting to get drunk just because they can't pop over to the corner bodega for a six pack whenever the urge strikes. Portability and long shelf-life make liquor of all types a valuable trade good -- people will kill to get a taste of the delicious bottom-shelf leftovers from your local dive bar when their only other option is the equivalent of prison wine.
To me, the best option is to store emergency food. How much? If you have none, store enough for a few days. If you have enough for a few days, get enough for a week. How much you store depends on what time frame you think you're at risk for having to be completely independent. The early settlers of the southwest liked to store enough food for a whole year and still do to this day!